athlete

marketing...


elevated


Gaines Group Activations

  • Our service supports business owners by providing education, strategy, consultation, and execution of sports marketing activations that are customized to their brand's game plan.

Gaines Group Activations

is a creative marketing group designed to elevate brand strategy through tailored campaigns & digital media production with a specialty

in athlete marketing (NIL)

The power of NIL Partnerships

As social media and college sports continue to grow, athlete marketing strategies are evolving rapidly. Collaborating with successful student athletes has proven to...


  • drive outsized impressions
  • fight social media invisibility
  • garner consumer affinity
  • generate media coverage
  • turn sales

Standout Georgia Football

player, Javon Bullard, partners

with Alumni Cookie Dough.

Georgia Softball

player, Jaydyn Goodwin, partners with HIBO Energy.