- Our service supports business owners by providing education, strategy, consultation, and execution of sports marketing activations that are customized to their brand's game plan.
Gaines Group Activations
is a creative marketing group designed to elevate brand strategy through tailored campaigns & digital media production with a specialty
in athlete marketing (NIL)
The power of NIL Partnerships
As social media and college sports continue to grow, athlete marketing strategies are evolving rapidly. Collaborating with successful student athletes has proven to...
- drive outsized impressions
- fight social media invisibility
- garner consumer affinity
- generate media coverage
- turn sales
Standout Georgia Football
player, Javon Bullard, partners
with Alumni Cookie Dough.
Georgia Softball
player, Jaydyn Goodwin, partners with HIBO Energy.